SCJ

OFF! Social Campaign

10 Off Social Header

Pitch which scenarios you could shoot from the downloadable scripts and how you’d approach them for Off’s new social campaign...

Off!, a deet free insect repellent from SC Johnson, was looking to create a suite of social assets from short form social videos to stills to cinemagraphs. We had a range of shortform scripts of families using the spray in a range of situations.

We posted a brief on the platform for a production company to help us create these assets in a quick and more hands-off production process. Hacienda, who are based in South Africa, proposed Shamiel Soni as their director and proposed a range of potential locations and diverse cast options available in the area which, along with a great reel and approach, were a great fit for the project.

FamilyCare w-Picaridin Spritz & Aerosol Snapchat

FamilyCare w- Picaridin Spritz & Aerosol Pinterest Cinemagraph

FamilyCare w- Picaridin Spritz & Aerosol FB-IG Story

Botanicals Spritz Snapchat

 

Botanicals Spritz & Lotion FB-IG Story

Botanical Spritz FB-IG

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